Job Description

About Us:

UpRight Growth Company partners with businesses to drive sustainable and scalable growth through data-enabled marketing and operational support. Our experienced team offers growth marketing strategy and operations, fractional leadership, and business consulting to help clients overcome challenges and scale effectively. We focus on performance marketing, customer acquisition, optimizing the customer lifecycle, and leveraging analytics for smarter decisions.

Position Summary:

As a Senior Paid Search Analyst, you will be responsible for planning, implementing, and optimizing paid search campaigns across the relevant ad networks to achieve marketing goals across a portfolio of customers. You should be comfortable with client-facing work. The ideal candidate will have a proven track record of success in managing campaigns, be capable of delivering analytic insights across creative and audience strategy, be comfortable managing prioritization and being managed remotely and asynchronously.

You will work closely with UpRight marketing leadership to develop, implement and refine high-performing paid search & prospecting playbooks that drive sales, increase brand awareness, and generate leads. You will coordinate with clients to apply those playbooks to their business across a variety of industries, ranging from e-commerce to lead generation.

Key Responsibilities:

• Analytical skills and experience in web analytics
• Expertise in managing paid search campaigns and conducting keyword research
• Strong understanding of online marketing strategies
• Proven track record of successful results in paid search campaigns
• Experience with Google Ads, Bing Ads, and other PPC platforms
• Certifications in Google Ads or Google Analytics are a plus
• Experience with Python, SQL & other programming languages is a plus

Preferred Background:

• 2-5 years of experience in paid search management, with demonstrated success in scaling campaigns and businesses. Creative thinker with excellent problem-solving abilities.
• Deep understanding of search engine marketing, measurement and attribution tools, and data analysis.
• Experience with: Google Ads Manager, Microsoft Ads, Google Analytics, Shopify, SQL.
• Solid analytical skills, familiarity with analytics tools like Excel, Tableau and Looker, and proficiency in working with large datasets. Demonstrated ability to interpret data and make data-enabled decisions.
• Strong project management and communication skills, with the ability to manage multiple campaigns and clients simultaneously and to meet deadlines.
• Excellent written, verbal, and interpersonal communication skills, with the ability to work effectively in a small team environment and to present to clients and stakeholders.
• Knowledge of content marketing and email marketing strategies is a plus.
• Desire to learn and be involved in omni-channel marketing operations across & beyond the Google advertising suite.

What We Offer:

• Competitive salary
• Opportunities for professional development working with industry-leading marketers in a small, collaborative environment
• A dynamic, supportive, and respectful company where creativity, innovation, and autonomy are encouraged
• Paid Time Off
• 401(k)

How to Apply:

Please submit your resume to hello@uprightgrowthcompany.com. Include "Senior Paid Search Analyst" in the subject line of your email so we don’t miss it.

UpRight Growth Company is committed to creating an inclusive environment for all employees.

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